Optio Incentives acquires EquityPeople, expanding capabilities to deliver full-cycle share plan management services
Oslo, Norway, 10.12.2025 – Optio Incentives, the leading provider of equity compensation solutions, today announced the acquisition of EquityPeople, a leading consultancy in total rewards and compensation services including share plan design, option pool budgeting, communication and administration.
This strategic acquisition marks a significant step in Optio Incentives’ journey to solidify itself as the industry’s full-cycle hub for global share plan management – combining advisory expertise, communication services, administration technology, and trading capabilities in one platform.
“This acquisition is part of our long-term vision to bring together the people and expertise who have had the greatest impact in our industry,” said Christoffer Herheim, CEO of Optio Incentives. “With EquityPeople joining Optio Incentives, we take another step towards becoming the complete ecosystem for equity compensation — from plan design to communication and execution. Just as the recent appointments of June Davenport and John Meehan to our Board strengthened our expertise at a strategic level, this acquisition further builds our foundation of industry leaders who share our vision.”
EquityPeople has built a strong reputation for helping some of Europe’s most innovative companies — including Personio, Vinted, EQT Ventures, Balderton, and Sequoia Capital — design and communicate effective share plans that engage employees and align stakeholders across markets. By combining EquityPeople’s deep consulting expertise with Optio Incentives’ technology and trading infrastructure, the company will now offer a seamless, end-to-end service for clients of all sizes and stages.
"Together, we can deliver what companies have been waiting for: true end-to-end equity management. From scheme design (including benchmarking) and communication to best-in-class technology and administration — all in one place and all focused on delivering real ROI on employee, leadership, and advisor equity schemes,” said Spela Prijon and Tamas Varkonyi, Co-Founders of EquityPeople.
This acquisition follows a period of strong growth for Optio Incentives, including the recent acquisition of the VU Live platform from Investec.
About Optio Incentives
Optio Incentives combines software and deep expertise to manage equity compensation plans for global companies. Trusted by over 500 businesses, with equity plans managed across more than 100 countries and 15 stock exchanges, Optio Incentives simplifies the complexities of employee incentive programs by helping companies stay compliant, manage equity globally, and report costs accurately — while maximizing the benefits of their equity compensation plans from scale-up through the public markets.
Please visit www.optioincentives.com
About EquityPeople
EquityPeople is a total rewards consultancy that helps companies design fair, motivating, and scalable compensation strategies. They support clients with stage-appropriate advice across equity and cash compensation - offering clarity on benchmarks, pool planning, salary structures, and employee education. Clients walk away confident that their total rewards are competitive, well-balanced, and aligned with both business goals and employee expectations.
Please visit www.equitypeople.co
